What is modern corporate culture

Tips for creating a modern and thriving corporate culture

It's a well-known fact that all successful companies have amazing corporate cultures. CEOs of the biggest corporations constantly encourage their employees to participate in various activities. But the main question is:
What is corporate culture?
Rebecca Garcia
Owner of Online Consulting Agency
Corporate culture is what makes your company unique. It contains the organization's values, ethics, vision, behaviors, and work environment.
What comes to your mind when you think about corporate culture? People who were born between 1950 and 1970 will probably think about the strict boss, long working hours, unrealistic deadlines, work under pressure, no growth. However, it is all in the past.

Modern corporate culture can be associated with polite and guiding bosses, realistic deadlines, flexible working hours, amazing offices and activities, welcoming employees' initiatives.
what corporate culture
Recruiters of Udalenno agency have noticed, that modern candidates rank company culture as one of the most important factors when considering career opportunities.

Hence, here are some tips from our team for building great and modern corporate culture:
Create a good working environment
Treat your staff with equal respect. Feeling that they are treated fairly, employees collaborate better. Not only should employees be treated with respect, but they should also be taught to respect one another. This will assist in getting the best out of the team. Therefore, you can get outstanding results from strong teamwork.
Motivate your employees
Make sure that your employees' favorite day of the week is Monday because they are back to work! Give your staff a solid and genuine thought process to help them form their minds. Make beliefs and a vision for them as well. Find strategies to pique your workers' interests. Make them feel good about themselves. Then express your gratitude and support for them.
Involve your employees
The first thing to do is to remove the mindset of discriminating employees among themselves on gender, caste, age, color, etc. Let your workers communicate freely with you. Allow them to speak up if they have any valuable information. Also, teach your staff how to be the best they can be. Informing your staff regularly irritates and bores them. They have the impression of being a servant who has been told to deliver something. All of this will lower their morale, and they will be unable to perform their duties efficiently in the workplace.
Build trust in your team
We have already discussed the importance of trust in teams and ways of building it in the following article: How to build trust in virtual teams? Make reasonable promises to gain trust and then follow through on them. Employees who are trusted are more likely to embrace the firm.
Always remember your company's purpose
It is common for you and your staff to lose sight of the reason for completing the task owing to a heavy workload. This can also occur as a result of challenges, failures, and other factors. Hence, it's crucial to keep the company's mission and vision in mind. These are not only created but also documented. As a result, no one will forget it. You should assist employees in comprehending the company's goal and vision. It will increase the quantity and quality of their labor.
modern corporate culture
As easy as it may sound, there are some pitfalls. And for a lot of people, one of these is remote work. Some managers believe that it's impossible to build a great corporate culture if you run all your processes remotely.

However, Udalenno's team is here to convince you otherwise.
Organize events
Creating an event calendar will keep them excited about upcoming activities. Nowadays you can do so many things online! There are special platforms for everything! You can organize remote coffee breaks, dinners, yoga classes, online games, etc.
Build a buddy system
A remote employee's sense of belonging can be greatly enhanced by regular interaction with even one trusted mentor. You may also connect personnel from various workplaces in different locations using remote work models.
Create unique traditions
We all know that even simple gestures can create a sense of unity. Isn't it what every company needs? Employees will feel more gratified as members of a close-knit group of treasured traditions are added to an existing strong culture.
Give them opportunity to grow
Assist or have management assist employees in mapping out their intended career path. What measures do they need to take in order to progress? What abilities do they need to improve? Employees must be able to see where they're going and enjoy what they see in order to be genuinely pleased.
what is the working environment

great corporate culture
Here is a great example of modern corporate culture:
The online retailer, Zappos, is famous for its company culture and values that it now helps other businesses better their culture. One of the most important components of their culture is fostering a sense of belonging and trust among their personnel. This increases the effectiveness and creativity of teams and individuals in the workplace. They also make it acceptable to fail, because all creative ideas are doomed to fail. In fact, culture is so important to the company that it offers new hires $2,000 to quit after their training if they feel they do not fit in. So, what are Zappo's secrets? Nothing complicated, actually.
The company encourages:
  • Individuality and team spirit
  • Delivery of the "wow" factor through service
  • Embracing and driving change
  • Self-management
  • Creativity, determination, passion, and weirdness
  • Adventure and open-mindedness
  • Ownership of work
  • The pursuit of growth and learning
  • Building trust and open, honest communication with team-mates
  • Humbleness
Zappos showed its respect and care to its employees by:
  • An above-average medical, dental, and vision insurance coverage
  • An on-site wellness service
  • Pet insurance
  • 40% employee discount for those who love shoes and accessories
  • Free food for breakfast, lunch, snacks, and breaks
  • Monthly team outings
  • Nap rooms for rest and rejuvenation
As a result, the company has a very low employees turnover a lot of people would give anything to work here.

      Of course, the first step to building a great corporate culture is hiring the right people. Here, at Udalenno, we specialize in finding talents from Eastern Europe that will perfectly fit your team, book your free consultation to find out more about it.
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